- Top 5 non-surgical cosmetic procedures in 2002 include: #1 Botox 1,658,667 procedures (up 4% since 2001, up 2446% since 1997); #2 Microdermabrasion 1,032,417 procedures (up 13% since 2001); #4 Laser Hair Removal 736,458 procedures (1).
- People ages 35 - 50 had the most procedures - 44% of total (2).
- The most common procedures for ages 18 and under were chemical peel, microdermabrasion, laser hair removal, otoplasty (ear reshaping), and rhinoplasty (nose reshaping) (3).
- $10.7 billion dollar spa industry in the US (4).
- 156 million spa visits in 2001 (5).
- Repeat spa visits range between 78% and 81% (6).
- MedSpas have grown 133% in the last five years - the highest growth rate of any spa type (7).
- 75% of U.S. population age 35-65 has some treatable, pigmented lesion (8).
- Over 1 million women spend over $1 billion each year on electrolysis and lasers. 80 million people in the U.S. spend $500 million on shaving, waxing and accessories - and 25% are men (9).
- Now the not-so-rich are doing it too. Men, as well as women, and not just in the doctor's office either. These days you can get your Cinnabun and your Botox all at the same time… at the same quick trip to the mall (10).
- Cosmeceuticals, a cross between drugs and cosmetics, is a $3.2 billion a year industry and is expected to reach nearly $5 billion in three years (11).
- At the Ageless Center in Atlanta, they say half the clients are men (12).
Consumer Trends (13)
- There is a strong trend toward medical-type products and services.
- Many people are no longer seeing spas as "pampering", but as a necessity in order to stay healthy.
- Consumers want simplicity in their spa experience.
- very cheap hotels Plitvicka JezeraConsumers' limited free time means they have less time available to spend at a spa, and the industry is designing its offerings around this trend.
Investor Trends (14)
- The 2000 study indicated that a trend toward branding was right around the corner, and this trend has arrived in three key ways:
- Dominant spas have been creating branded locations across the United States
- Suppliers are attempting to enter the branded spa business
- Spas are pushing branded labels in their retail facilities
- Spas are now seen as trendy to manage by wealthy individuals, just as restaurants were in the '80s and bars/clubs in the '90s.
- Spas continue to be a main component in the development of resorts and shopping malls.
Nice hotel rooms1American Society for Aesthetic Plastic Surgery 2ibid 3ibid 4ISPA 2002 Spa Industry Study 5ibid 6ibid 7International Spa Association 8American Medical Association 9International Spa Association 10CNN - Anderson Cooper 360 Degrees, 9/29/03 11ibid 12ibid 13ISPA 2002 Spa Industry Study 14ibid | |
